Case Study - Ramfelt Precision Guncare

About the project

Ramfelt, known for their precision crafted gun cleaning felts, was looking for a groundbreaking product shoot that would not only reflect the quality and functionality of their product, but also emphasize the uniqueness and strength of their brand.

Knowing that every detail counts, especially when it comes to precision products, we opted for state-of-the-art photography and lighting technology. Our professionals set specific lighting accents to present the felts in the best light while ensuring that the lighting mood was in line with Ramfelt's CI. This not only created high-resolution, sharp images, but also an atmosphere that reflected the purity, precision and reliability of the gun cleaning felts. Additionally, we produced a short, engaging teaser for Instagram to capture the interest of a wider audience.

The combination of brilliant photos and an engaging teaser led to increased visibility and recognition of the product. The coherent lighting mood, aligned with the brand's CI, provided a consistent brand experience that effectively communicated Ramfelt's core values.

Völker Medien Group proved once again that it has the ability to show a product in its best light while respecting and reinforcing the brand identity. For Ramfelt, this meant not only engaging visual content, but also a clearer and more compelling brand message that resonated with their target audience.